Working with our partners at MLB, former VP of Design Services Anne Occi, and the team at the Philadelphia Phillies, we had the opportunity to redraw and refine the iconic Phillies script lettering and apply it to an updated Liberty Bell primary logo for the 2019 season. In addition to their new uniform lettering and identity package, we also updated the Phillies’ color palette to a more vibrant red and blue that would hold up to the Club’s various digital needs.